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Make Your Money Matter

Sep 24, 2021

We all have both an emotional and rational mind. Which one should you trust when it comes to making smart financial decisions?

You can make a case for relying on either your emotional and rational mind. But the most profitable investment strategy is by combining both minds.

In this episode, I reveal why combining both minds helps your money work for you. And how to merge these two competing minds so you can build a profitable portfolio. Listen to the episode now.

Show Highlights Include:

  • What’s more profitable — making emotional or rational investment decisions? The answer may surprise you… (4:16)
  • The weird “Gut-Based” investing strategy that gives you a lavish retirement (even if you don’t know what you’re doing) (4:35)
  • How your emotions trick you into making bad financial decisions (4:39)
  • The “Normandy Secret” for making irrational investments that wind up being some of your most profitable (7:46)
  • How merging your logical brain with your lizard brain helps you make smarter investments (9:42)
  • The “Culture Index Method” that helps you build a more profitable and well-designed portfolio (17:17)

If you want to download the Summer 2021 Playbook mentioned during this show, head to and click on the “Idea Lab” tab to download the report for free.

To schedule your complimentary retirement track review, head to You can also call us at 805-410-5454 or text the word ‘TRACK’ and we’ll reach out to you.